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Everyday Health Is The Fastest Growing Online Health
Property In 2007 [Waterfront
Media]
Maintains Number 2 Spot for Four Straight Months;
New comScore Numbers Show Traffic Up 400% Year over Year
BROOKLYN , NY
January 11, 2008
Only a year after its launch, Everyday Health,
which is operated by Waterfront Media, the largest privately held
online health company, reports that year to year traffic has increased
over four hundred percent. According to December comScore Media
Metrix traffic figures released this week, Everyday Health received
more than 12 million unique visitors, making it the second largest
online health property for the fourth straight month. In December
2006, the site received just over two million visitors.
December's
usage figures show Everyday Health attracted more unique visitors
than large health information aggregators like Revolution
Health Network, AOL Health and Yahoo! Health. The new comScore
numbers reinforce a recent independent study by Manhattan Research,
LLC
, which found that a higher percentage of people visit Everyday
Health's flagship site, EverydayHealth.com, on a daily basis than
any other health online health site.
"Everyday Health's entry into the marketplace is exciting
for both consumers and advertisers," said Ben Wolin, Waterfront
Media's CEO. "We appreciate the fact that millions of consumers
regularly choose Everyday Health sites, including our flagship site,
EverydayHealth.com, whose mission is to help users proactively manage
their conditions with our unique tools, expert content, and supportive
communities. Our continued exponential growth provides our advertisers
a host of opportunities to reach targeted consumers seeking to manage
their health."
EverydayHealth.com features unique stage-based
condition centers, customizable online tools, more than 20 physician
experts, and content
partnerships with Harvard Medical and National Heart, Lung and
Blood Institute (NHLBI), to help empower millions of serious health
users
to manage a variety of health conditions and live healthier lives. About
Waterfront Media and Everyday Health
Waterfront Media is the largest privately held online health company
and operates Everyday Health. Through its network of health,
diet, fitness and pregnancy Web sites, including its flagship
EverydayHealth.com,
Waterfront Media enables consumers to live healthier lives every
day. For more information, please visit www.waterfrontmedia.com.
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